Sample Client Trend Report MONTH TOTAL TOTAL TOTAL TOTAL TOTAL TOTAL ‘BUDGET IMPRESSIONS CLICKS VIEWS CTR VTR MAR-18 $26,000.00 2,518,814 9,634 23,435 0.38% 22.57% APR-18 $26,000.00 1,709,654 9,209 19,511 0.54% 18.29% Channel Placements MEDIA SPEND YouTube PreRoll -CCJ Targeted Display - CCJ 19% 15% Targeted Display - CCJ $4,000.00 Targeted Display - OVD $2,500.00 Facebook - CCJ $2,500.00 Targeted Display - OVD 10% Facebook - OVD $2,500.00 Facebook Video - CCJ $9,500.00 Facebook -CCJ 10% YouTube PreRoll-CCJ $5,000.00 TOTAL $26,000.00 Facebook -OVD Facebook Video -CCJ 10% 36% ThThee PoPowweerr ooff DDaattaa iinn DDiiggiittaall MMaarrkkeettiinngg | 2018 26